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20 Brilliant Blog Post Ideas [with 80+ Real Examples]

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Brilliant Blog Post Ideas
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  • Post last modified:February 15, 2024

Whether you have a blog, a website you need content for, or just looking for ideas for social media posts, these 20 ideas will really save you from getting stuck.

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Your first few posts are easy enough to come up with ideas for, but when you need a content week in, week out, you need a constant stream of creative ideas to keep up.

The following list of 20 content ideas will keep your site fresh and updated, with plenty of varied content ideas to keep your visitors engaged.

1. Write a “How To” post

People search online for information.

They’re looking for solutions to problems.

Help them with walkthroughs or step-by-step tutorials, and you’ll breed raving fans.

If you think about it, virtually every ebook for sale is a tutorial for something, so free, in-depth info on a specific niche is always popular.

If you need ideas on what “how-to” guides you should write, check forums, Facebook groups, Quora questions, or Reddit groups to find out what people struggle with.

Also, you can use a keyword research tool like Semrush, Ahrefs, UbberSugest and filter the keywords in your niche by question filter to find out what questions people ask.

Fill your blog with this kind of content, and you’ll always have visitors.

How To Create A Content Marketing Strategy For Your Startup
Write a How-To Post: How To Create A Content Marketing Strategy For Your Startup

Examples:

2. Shoot a video of your own

If you don’t mind appearing on video, it can be a great trust builder. People love to see a blogger’s face rather than just read their words, and you’re more likely to build a rapport with your audience.

And remember, trust and rapport will both help you sell more.

You could record yourself explaining something, just like in a post, sharing a niche story, a new product, or a successful technique. In other words, anything you would normally write about, you can speak about on a video.

Video of Neil Patel: Dumbest SEO Mistakes by entrepreneurs
Video of Neil Patel: Dumbest SEO Mistakes by entrepreneurs

Alternatively, you can use PowerPoint to make your slides, talk over them, add music, and convert it into a video. That way, if you’re shy, you don’t have to appear in person.

Examples:

3. Write a post for newbies

Newbies have lots of questions they need answering, as everything is obviously new to them. Please help them by answering the questions that beginners often ask.

Post for Newbies: Get Free Content for Your Blog
Post for Newbies: Get Free Content for Your Blog

This is a great way to lead them to your own problem-solving product or an affiliate product.

Examples:

4. Have a good ramble

Sometimes it’s great to talk aimlessly and passionately about your subject. Include some real food for thought and actionable tips, and you’ll have a great post.

What writing more than 1000 blog posts has taught me
What writing more than 1000 blog posts have taught me

Examples:

5. Bust a Myth

Are there any commonly held beliefs in your niche, which aren’t true? Expose them! People love to feel they’re ‘In the know’ and have info others don’t.

8 Common Link Building Myths That Are Holding Back Your Website
8 Common Link Building Myths That Are Holding Back Your Website

Examples:

6. Tell an entertaining and educational story

Have you got an interesting or entertaining story based on something to do with your niche?

Tell your readers about it.

Top 10 Marketing Disasters Of All Times
Top 10 Marketing Disasters Of All Times

Examples:

7. Create An Ultimate Guide.

Write up an ultimate guide to something in your industry. Teach people the tricks of the trade. They’ll be super thankful.

Content Creation Guide [Epic Guide]
Create an ultimate guide example: Content Creation Guide [Epic Guide]
Examples:

8. Solve a problem

If there are issues that people in your niche struggle with, write about them, examine them, and give your readers the solutions they need. If you can tie this into an affiliate product you’re promoting, even better.

Post that solve a problem: Initial Email First Impression That Lasts
Post that solves a problem: Initial Email First Impression That Lasts

Examples:

9. Review a product

Product reviews are some of the best content you can have on your website. Millions of people are looking for reviews on various products and, the important thing is, if someone is looking for a product review, they are very close to buying.

Examples:

10. Top X Lists

People like lists as they are easy to read and benefit from. You can have things such as “Top 10 ways to get traffic to your blog”, “Best 20 WP themes for 2021,” or “10 best health affiliate programs”.

Top X List Post Example: 10 Mistakes That Can Kill Your Influencer Marketing Campaign
Top X List Post Example: 10 Mistakes That Can Kill Your Influencer Marketing Campaign

Examples:

11. Comment on a news event in your niche

People love to keep up with the latest news in their niche. They like to read different interpretations of news events, so keep your finger on the pulse in your niche and look out for news you can report on.

Give your view, offer advice, tell them what to do, and so on, and you’ll build fans who will spend money with you.

Comment on news post example
Comment on news post example

Examples:

12. Blog about a personal experience

Did you try something that worked exceptionally well or failed terribly? Does it directly relate to something your visitors are doing or might be doing? Tell them about it.

Top 3 Things I Learn In The Last 3 Years Of Niche Marketing
Top 3 Things I Learn In The Last 3 Years Of Niche Marketing

Examples:

13. Create a checklist post

There is plenty of information online about almost any possible subject you may think of. In this ocean of information, the readers are looking for the succinct and applicable content and can be followed step by step to obtain results. That’s why checklists are very appreciated. You may create a new checklist article or add a checklist to an existing one.

Checklist Post Example: Link building techniques
Checklist Post Example: Link building techniques

Examples:

14. Give away an eBook

You can use ebooks for more than one purpose. You could have one as a free download for joining your subscriber list or a simple link to download from a page on your website.

You can even build a page of downloadable ebooks to give your visitors more choice. Make sure you have your affiliate links in them, or giving them away won’t gain you much.

However, if you have your links in there and tell the people you give the ebook to that they can also give it away, lots of copies of your links will be out there.

Examples:

15. Interview someone from your industry

Interviews are a great way to build connections in your industry and get insights from your peers. It provides exposure for the person you interview and great content for your blog. It can be a text interview, video, or audio (podcast).

Interview Post Example: Interview with Craig Campbell
Interview Post Example: Interview with Craig Campbell

Examples:

16. Create an expert roundup post

Hosting an expert roundup post on your blog is an awesome way to get massive traffic. Also, you will get in touch with many big players from your industry. Hopefully, you will start some good connections with them.

The downside is that you have to put a reasonable amount of time and work into creating and promoting an expert roundup. We documented the creation of an expert roundup process previously on Outreach.buzz blog.

Expert Roundup Example: 55 Content Marketing Experts Roundup
Expert Roundup Example Post: 55 Content Marketing Experts Roundup

Examples:

17. Create a Content  Roundup Post

We previously talked about expert roundup posts, and now we will talk about normal roundup posts, which are easier to create. You may create a roundup post with the latest news, people in the industry that your readers should follow, books you recommend, blog posts that should be read, etc.

Roundup Post Example: 7 Female Entrepreneurs and Women in Business to Follow Throughout 2020
Roundup Post Example: 7 Female Entrepreneurs and Women in Business to Follow Throughout 2020

Examples:

18. Create a post on trends and predictions

Your readers want to know the trends in your niche as they don’t want to be surprised and have time to prepare. Also, these kinds of posts get shared on social media and linked in newspapers, bringing you many visitors and backlinks.

The downside is that it takes some extensive research you have to do, but it’s worth it.

Examples:

19. Write a follow-up on your best posts

It’s a great idea to keep adding more content to your most popular posts. You can add new points, updates, etc., and your posts will keep growing in length. And that’s good for your search engine results.

This article was first created in 2018 and updated in 2020
This article was first created in 2018 and updated in 2020

Google loves long, updated content simply because its users do.

Examples:

20. Post an infographic

Infographics are viral now, as they are a great way to display and share info. Try listing statistics, data, and information, then put it in an attractive graphical form.

Infographics can also go viral, as many people share them because they are so useful and digestible.

Infographic post example: How Instagram Started
Infographic post example: How Instagram Started

Examples:

Summary . . .

You need constant new content for your blog, and these 20 ideas can really help give you direction when you’re running out of ideas.

Constant, regular, quality content is significant to attract both the search engines and, in turn, targeted visitors, who will hopefully spend their money with you.

Try some of these yourself and keep rolling out the most successful. You’ll never be stuck again.

Daniel

Daniel is the founder of COMPETICO digital agency. Since 2014 he helps digital businesses COMPETE SMARTER and WIN BIGGER through SEO, and Competitive Intelligence.

This Post Has 2 Comments

  1. Small Business Ideas That Require Zero Investment May 22, 2020

    This is Akshat Mishra. I am an enthusiastic writer. While surfing the internet,i found your site https://revolutionarystartups.com/small-business-ideas-that-require-zero-investment/ that seemed to be very interesting and informative.

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  2. Maria Khan April 27, 2022

    What a brilliant idea for a blog post. Thanks for sharing

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